INNER DEVELOPMENT GOALS - THEME PARTNER OF 2025

In a time marked by global challenges, we need courageous leaders to show the way toward a sustainable future. Leaders who stand up for principles and values, who dare to challenge problematic structures, and who prioritise long-term goals over short-term gains. Leaders who, with humility in the face of the world’s complex issues, are willing to test new solutions, shape new policies, and unite people across borders. Leaders who break through established positions and promote constructive dialogue—for the common good.

"Too often, negative role models receive the most attention. Meanwhile, the world is crying out for leaders who make a real difference—those who confront major challenges, transform structures, and build a better future. These individuals exist, and they deserve to be recognised. That is why we have chosen 'Trailblazing Leadership' as the theme for 2025," says Sara Larsson, Executive Director of WIN WIN Gothenburg Sustainability Award.

For the 2025 theme year, we are partnering with Inner Development Goals, an organisation focused on strengthening the inner capacity required to achieve the Sustainable Development Goals.

"We are thrilled to launch a collaboration between Inner Development Goals (IDG) and WIN WIN Gothenburg Sustainability Award. This partnership marks an important step in our shared mission to cultivate the leadership needed to build a sustainable future for both people and the planet. Together, we aim to inspire more leaders to explore innovative solutions and strengthen their capacity to navigate complex challenges,” says Jan Artem Henriksson, Secretary-General of Inner Development Goals.

We look forward collaborating with Inner Development Goals (IDG) to strengthen the leadership required for a sustainable future.